Lead Follow-Up Automation that's actually built for custom home builders
Most local businesses lose more revenue to slow follow-up than to a small ad budget. Answer a lead in under 5 minutes and you're far likelier to win the job — automation makes that happen every time, day or night.
Most agencies run the same generic lead automation playbook for every client. We don't. For custom home builders, the problem we solve is buyers who tour the model and disappear for a year — and signed builds are how we measure the win.
What's included
- Instant text-back the moment a lead comes in
- Multi-step SMS + email follow-up until they book or opt out
- Missed-call text-back so you never lose a ringing phone
- Database reactivation campaigns to past homeowners
- A simple CRM pipeline your team will actually use
- Reporting on speed-to-lead and booking rate
How Lead Follow-Up Automation works for your custom home builder
Speed-to-lead texting, follow-up sequences, and database reactivation in a CRM — so no lead goes cold and old contacts turn back into booked work.
We focus the work on custom homes, semi-custom homes, and lot & build — what actually pays. Buyer interest tracks the spring and summer home-shopping season and shifts with mortgage rates more than weather.
Why it works: A custom build is one of the largest purchases a family makes, so a single signed contract justifies a serious marketing investment.
A custom growth plan, free
CEOHero is your freedom partner — we do the work, you take the calls. Call or text for a 15–30 minute chat and walk away with a clear plan to get found and booked — whether or not you work with us. 100% free. No contract, no obligation.