Meta Ads that's actually built for optometrists
Facebook and Instagram are where your local market spends hours a day. Run the right offer to the right neighborhood and you create demand on command — even for patients who weren't searching yet.
Most agencies run the same generic Meta ads playbook for every client. We don't. For optometrists, the problem we solve is patients buying the exam here and ordering glasses online — and new patients are how we measure the win.
What's included
- Scroll-stopping ad creative (image + video) built for your offer
- A conversion-built landing page, not a link to your homepage
- Local audience targeting + Advantage+ testing
- Pixel + CAPI conversion tracking wired correctly
- Daily optimization against cost-per-booking — not vanity clicks
- Lead routing straight into your inbox, phone, or CRM
How Meta Ads works for your optometry practice
Done-for-you Facebook and Instagram advertising — creative, targeting, landing page, tracking, and daily optimization built to fill your calendar.
We focus the work on comprehensive eye exams, premium lenses & frames, and dry-eye treatment — what actually pays. Exam demand spikes in Q4 as vision benefits and flexible-spending dollars expire and again in late summer before school.
Why it works: A patient who buys a complete pair of premium lenses and frames makes a single exam far more profitable.
A custom growth plan, free
CEOHero is your freedom partner — we do the work, you take the calls. Call or text for a 15–30 minute chat and walk away with a clear plan to get found and booked — whether or not you work with us. 100% free. No contract, no obligation.